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Original organizer of Blue Ridge Rock Festival speaks out after announcement of new management

‘It makes the most sense for me to take a step back and to bring in [help]’

LYNCHBURG, Va. – Plans are underway for the return of Blue Ridge Rock Fest, which will be under new management.

You may remember the organizers of the event in Pittsylvania County faced heavy criticism for issues like traffic, security and parking.

Jonathan Slye, the original organizer, tells 10 News he will still be involved but will work more on scheduling talent and marketing.

“It makes the most sense for me to take a step back and to bring in [help]. I wanted to do that, honestly. I want to bring in. I never wanted to see what happened this year happen, and I don’t want it certainly to continue,” Slye told 10 News Tuesday.

He says any compensation from this year’s event will be honored by the new management.

Fans will also soon have a voice in other changes.


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About the Author
Tim Harfmann headshot

Tim Harfmann joined the 10 News team in September 2020 and works at the station's Lynchburg bureau.