Hundreds of people were movin' and groovin' at a Roanoke non-profit’s biggest event of the year.

'Not Your Average Weekend' in Roanoke kicked off with a block party to support community programming.

The Humble Hustle will host "Not Your Average Weekend," one of their biggest fundraising efforts.

The Village Grill in Roanoke is hosting its first-ever Flannel Fest on Saturday, Oct. 21.

Humble Hustle partnered with Big Lick Brewing Saturday for their second annual Keep Giving Day.

On Saturday morning, Hollins University and the Humble Hustle Company welcomed middle and high school girls to the “Ignite Your Purpose” conference.

It was a packed house for Black Heritage Night tailgate outside the Salem Memorial Ballpark. The Salem Red Sox and the Humble Hustle partnered for the event.

Students at one Roanoke City school now have new coats to keep them warm this winter.

A local non-profit is back with its Chalk It Up initiative to help spread positivity and love in the Star City.

ROANOKE, VA. – A local nonprofit has received grant money to make much-needed improvements to a Roanoke neighborhood. Their project PARK stands for Peaceful Areas of Recreation for Kids. Between Roanoke Valley Gives Day and a $9,000 grant from the Roanoke Outside Foundation, they’re well on their way to making it a reality. Roanoke Outside Foundation awarded more than $100,000 in grants through its new Project Outside program. A number of local businesses donated to fund the grants.

ROANOKE, Va. – A Roanoke clothing company with a mission raised money to renovate a park in northwest Roanoke Saturday afternoon. Humble Hustle hosted a drive-thru fundraiser at the Villa Heights Recreation Center. The historic mansion was recently restored, but the renovation did not include the adjoining playground or the basketball court. The organization sees Villa Heights as the heart of northwest Roanoke. They believe a restored playground and basketball court would be an indispensable asset for the children of the neighborhood.

ROANOKE, Va. – Students at one Roanoke City school now have new coats to keep them warm this winter. Humble Hustle donated 150 coats for each student at Garden City Elementary School Wednesday morning. It’s all part of the organization’s annual Keep Giving Initiative Coat Drive, where community members drop off brand new coats at various locations. This is the fourth year Humble Hustle has donated coats to students in the Roanoke Valley. In that time, they’ve given away more than 1,000 coats.

ROANOKE, Va. – Keeping kids warm this winter. That’s the goal of a local coat drive. For the fourth year, Humble Hustle is collecting new coats for Roanoke Valley schools. The organization got $670 dollars from the Junior League of Roanoke Valley to buy coats. Humble Hustle is collecting coats (new, with tags) until Friday, December 4.

ROANOKE COUNTY, Va. A local running apparel store is contributing to the nationwide movement for racial justice by selling special T-shirts. About 60 shirts had been ordered from Fleet Feet in Roanoke as of Thursday afternoon. Its the Roanoke Way.100% of the proceeds will go to TAP and Humble Hustle in Roanoke. Were welcoming to all, were inclusive, said Fleet Feet Marketing Manager Casey Lewis. As of Thursday, about 200 shirts were available but more could be ordered if the demand is high enough.

ROANOKE, Va. – Humble Hustle, a local non-profit in Roanoke, kicked off its “Humble Eats” project Saturday. 115 meals were provided for families of the students in The Imagine Me Mentoring program that mentors youth in Roanoke city schools. The organization partnered with The Villiage Grill and Roanoke Fruit and Produce. “With their help, plus the help of our volunteers and board members, we were able to have a successful drive today and we plan to double that success next week,” said Xavier Duckett, founder of Humble Hustle. If you would like to help donate, you can do so by clicking this link: paypal.me/humblehustleco