Valley View Mall packed with shoppers for post-holiday deals

Valley View Mall packed with shoppers for post-holiday deals (Image 1) (Copyright by WSLS - All rights reserved)

ROANOKE (WSLS) - Some people had their shopping bags filled with new clothes or unwanted gifts at Valley View Mall the day after Christmas.

"Hoping to find some good deals after Christmas after the holidays especially on decorations," says shopper Katie Haner. "We want to find some of those marked down for next year."

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While Haner is getting a head start on next Christmas, others are returning this year's gifts.

"This is the first time we come after Christmas we usually go the day before, but my daughter had to make some returns so I'm letting her pick her items out," says Denise Micek.

For businesses the day after Christmas is the big day for returns which affects their bottom line. However, manager of Henebry's Jewelers says in recent years this day has turned into a positive for business. 

"The last couple of years our holiday sales are super strong and years ago we used to suffer from returns and we'd be in the negative for days but the last couple of years has been really positive," says Brian Hurt, Henebry's Jewelers. 

He says the reason could be because of the increase in gift cards. According to the National Retail Federation a total of about $31 million in gift cards are expected to be sold this year.

Several retailers are making up sales after some Black Friday losses by offering deep discounts.